People join social networking platforms to reconnect with friends, family, colleagues, and acquaintances; follow their updates; and communicate through posts and messages. Platform purpose shapes usage: Facebook emphasizes personal updates within a social circle, whereas LinkedIn emphasizes professional networking and job search.

University of Michigan - Ann Arbor

Google

There are elements within social media that make it compelling to use and it is a way for users to connect with people around the world without necessarily having to meet the person. Social media generates a way for users to reconnect with people from their past and haven't had the chance to interact with them in a while. 


Social Media User Experience

https://www.nngroup.com/reports/social-media-user-experience/
https://media.nngroup.com/media/reports/free/Social_Media_User_Experience.pdf

Social Media User Experience Reference

- Include a brief statement and summary of what you do.
- Include a URL to a relevant page or website, such as a relevant research/ a portfolio website/ Linkedin page.
- Have an eye-catching profile picture
- Profile should match the brand of the user

Profile Design

Users want to interact with other users privately. This allows for more communication between users and for them to meet new people. Through the method of messaging, users can create groups to interact with small/large groups of people or individually direct message each other. While messaging assists people to stay in contact with their friends and family, direct messaging also allows for connections and growing one's social network. 

Messaging

Crisis informatics is a field of study that looks at the way the public uses social media and information technology during a crisis. More specifically how technology connects people and organizations to relevant information and how technology is used to create new ways of communication.  

Crisis Informatics

Clicktivism is a way that individuals can show support for different political and social causes through social media posts and petitions. This type of support requires little to no effort or commitment and often looked down upon because of it.

Learn Before

Related