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A survey researcher notices that young adults are dropping out of their longitudinal study at higher rates than older adults. To address the potential non-response bias, the researcher must decide between allocating budget funds to aggressively re-contact the young adults or using the budget to hire a statistician to correct the data post-collection. Which option should the researcher choose, and what methodological principle justifies this decision?

Question: A survey researcher notices that young adults are dropping out of their longitudinal study at higher rates than older adults. To address the potential non-response bias, the researcher must decide between allocating budget funds to aggressively re-contact the young adults or using the budget to hire a statistician to correct the data post-collection. Which option should the researcher choose, and what methodological principle justifies this decision?

Sample answer: The researcher should allocate the funds to aggressively re-contact the young adults in order to maximize the overall response rate. This decision is justified by the principle that proactively preventing non-responders is mathematically and methodologically superior to post-hoc statistical corrections, since corrections rely on assumptions about the missing young adults that might be entirely incorrect.

Key points:

  • Allocate budget funds to aggressively re-contact the young adults.
  • Proactively reducing the number of non-responders is the superior approach.
  • Post-data statistical corrections rely on assumptions that might be incorrect.

Rubric: Full credit is given for selecting the proactive strategy (allocating funds to re-contact young adults) and explicitly stating that statistical corrections rely on potentially false assumptions about the non-responders.

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Updated 2026-05-27

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Research Methods in Psychology - 4th American Edition @ KPU

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